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January 11, 2006

Levi's RedWire DLX Jeans - iPod Compatible

After Apple CEO Steve Jobs announced that the company has sold 42 million iPods to date, can you blame companies for getting with the "iPod economy?" Well here's another one.

Denim and jeans king Levi Strauss is introducing new Levi's RedWire DLX Jeans, available worldwide for men and women in fall 2006.

Levi's RedWire DLX Jeans seamlessly integrate iPod plug and play technology giving music enthusiasts the most innovative and fashionable way to enjoy music on the go. The jean is designed to be compatible with most iPod systems and features include a special joystick incorporated into the jeans' watch pocket to enable easy operation of the iPod.

Levi RedWire DLX Jeans design features include:

-- Easy Pocket Storage

-- An iPod docking cradle is built into the jeans and is "invisibly" housed within a side pocket. The Levi's(R) design team took special care to ensure the iPod unit remains neatly and securely stored in the jean, while the iPod "bump" in the pocket is virtually eliminated. The cradle is equipped with sophisticated technology housed in a red conductive ribbon that allows users to quickly and easily remove their iPod from the pocket to view its screen while staying connected. The jean is machine washable once the iPod is removed.

-- "Hip" Controls

-- A special joystick remote control is externally designed into the jeans' watch pocket to enable operation of the iPod. Four-way controls allow the wearer to easily play/pause, track forward, track back and adjust the volume control without ever removing the iPod from the pocket.

-- Handy Wire Retractor

-- A handy retractable headphone unit has been built directly into the jean to help prevent tangles and efficiently manage the iPod earphone wires.

Levi

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