ZenCast Organizes Audio and Video Podcasts

Creative Technology has been keeping ZenCast a secret...until now.  Why let Apple iTunes and the video iPod get all the attention?  There's a new Podcast and portable video source in town now. ZenCast is a new application for accessing, creating and transferring thousands of audio and video blogs (vlogs, video podcasts) for select Creative Zen MP3 players like the new Zen Vision:M. 

The ZenCast home page reveals different channels with subjects ranging from world affairs to tech gadgets to entertainment.  In addition to providing categories of specific interest, ZenCast also offers a "What's New" list of audio and video blog broadcasts, and a "Today's Top 10" of popular downloads.

"ZenCast provides your one-stop destination for breaking news, entertainment, sports -- all available free for download to your Zen player," said Sim Wong Hoo, chairman and CEO of Creative. "You can even host your own show.  ZenCast is like having a personal Internet TV broadcasting station, where anyone can create their own program and broadcast it to the world."    

ZenCast Organizer, specifically designed by Creative, seamlessly integrates podcasts and video blogs with select Zen players or a PC.  The application enables viewing and listening to content and can be set up to manually or automatically download content to select MP3 players such as the Creative Zen Vision:M.  Users can subscribe to top name broadcasts from companies such as CNET, ESPN, RocketBoom and the Singapore Straits Times through the ZenCast Organizer, and they can specify how often fresh content is downloaded.  ZenCast Organizer also enables users to browse and subscribe to channels from other online broadcast providers.  A convenient Auto Sync feature can be set to immediately download content to the player or the PC.    

A beta version of the Creative ZenCast Organizer is available free today for all Zen Vision and Zen Vision:M users.  The Creative ZenCast Organizer will begin shipping with the Zen Vision and the Zen Vision:M in the first half of 2006. 

Download of the ZenCast Organizer will enable users to experience any content from http://www.zencast.com.